Every business has a brand. How you develop it is the difference between creating your point of distinction or blending in with the crowd, growing your business or merely existing, reaching your target audience or missing the mark. Brand does matter. Those who build their brand and manage it successfully can profit mightily. At Jayne Wayne Design, we listen to your business goals, what makes you unique, what drives you--that's where your brand equity lives, breathes and grows.
'A brand that captures your mind gains behavior. A brand that captures your heart gains commitment.' - Scott Talgo, Brand Strategist
Marin Pet Hospital, located in San Rafael, California has been in business since 1982. They have an exceptional loyal customer following, and the staff has equal staying-power. At Marin Pet Hospital, it is about a labor of love. We wanted to capture those rare qualities and use it as the feeling for all marketing efforts. All of the images used in the marketing are of clients and their pets. Marin Pet Hospital has a very successful Search Engine Optimization plan on board, and this website brings them a minimum of 2 new clients per week. Chuy loves Marin Pet Hospital!
Cowboy Town Stables, in the Cayman Islands, is the first and only horsemanship school in the Cayman Islands focusing on individuals with special needs. Together, we solidified the feeling we wanted to portray to the market: an environment of fun, kindness, autonomy, safety, and a shared love of the animal. Shanna wanted a user-friendly content management system website, and marketing collateral for her local market.
Marc Behymer Landscape, in Paso Robles, California, had a well-structured website and established logo. Having been in business for many years, we thought it best to give both a simple 'refresh.' Marc takes advantage of our direct mail marketing services by sending out mailers spring, summer, fall, and winter. It's been a great success in keeping his business in tip-top shape. His website can be found in the #1 position for local searches for 'landscape design.'
Katie Montague is new to the Real Estate world, and while she lives in the small town of Ojai, California, she knew she wanted a marketing strategy that could compete on a much larger scale. She felt that too many Realtors ignored the value of beautiful marketing. We agreed. We created a branding campaign for her which has created instant recognition for her in her community.
Holy Cow Performance Horses in Santa Ynez, California, is the home of reining cow horse stallion Shady Little Starlight. Managing member, Nancy Crawford-Hall is a pillar in the community as well as a great supporter of the reined cow horse community. Her personal style is one of a non-conformist as is her brand: the purple and red punctuates her convictions as a stand-apart individual in what is typically a conservative demographic. Her advertising needs extend from stallion and performance-related magazine advertising to branding marketing collateral for Holy Cow Performance Horses.